The Week's Most Important HR Tweets

I follow lots of influential HR, recruiting, and employer branding professionals on Twitter. They’re a great daily resource of developments in talent acquisition and retention. I retweet as many of these insights as I can, but it’s impossible to keep up with the constant stream of news. So I thought I’d take this opportunity to share some of this week’s most important HR tweets.

Tom Bolt, the popular and prolific CEO of Leute Management Services, joined a number of other HR professionals in tweeting about the article, “Five Ways to Get The Most From LinkedIn in 2013.” The article, written by Certified Professional Resume Writer Kelly Donovan, reminds job-seekers to use LinkedIn’s newest features, such as endorsements, projects, and videos and slide shows. Most intriguing was the idea of sending a follow-up letter after an interview via LinkedIn mail instead of email; it’s an idea being touted as “the new cover letter.” With this piece, Kelly highlights another way that LinkedIn is changing the entire job search experience.

I noticed lots of tweets about another “top five” article – this one by Meghan Casserly in Forbes, titled “The Top Five Reasons Employees Will Quit in 2013.” Meghan cites a survey from executive advisory firm CEB that named “stability” as the most important thing workers are looking for in a new employer: “It’s about going to a place that has its act together and can offer both long-term potential and stability.” The next four things employees look for are compensation, respect, health benefits, and work-life balance.

Lastly, professionals from many different business fields were tweeting Fast Company’s piece, “Secrets of America’s Happiest Companies.” In this fascinating article, Lydia Dishman points out something we at Brandemix know all too well: that disengaged employees cost their companies money – in fact, a total of $350 billion a year. The article is based on CareerBliss’ 50 Happiest Companies List, which offers some surprises. “Fun” companies like Disney and Google didn’t even make the top ten. #1 was Pfizer, followed by NASA, the Department of Defense, KBR, and Cisco.

Why? Lydia lists the “5 rules of employee happiness,” which include role mobility and having a meaningful impact on the world. The third rule focuses on employee recognition, which I always tell brands is important to workplace happiness. The fourth and fifth rules involve work-life balance and common-sense policies that make workers’ lives easier, not harder. If your company isn’t following at least a few of these rules, you may be hurting your bottom line more than you think.
 
For more thought-provoking HR tweets, be sure to follow Tom, Kelly, Meghan, and Lydia – along with Brandemix and my personal Twitter, of course. And if you know of more HR Twitters worth following, drop me a line.